LABEL Act
- Sponsor
- Rep. Moore, Tim [R-NC-14]
- Committees
- Agriculture Committee (primary)
- Last action
- Sep 24, 2026
Bottom line
This bill aims to enhance transparency for consumers purchasing fish by requiring clear and combined country of origin and method of production labeling.
What it actually does
This bill amends the Agricultural Marketing Act of 1946 to mandate specific, conspicuous labeling requirements for farm-raised and wild fish. It requires country of origin and method of production (farm-raised or wild) information to be combined and displayed prominently on the front of consumer packages, using a font size no smaller than the font size describing the fish itself.
Proponents argue
Supporters argue that this bill empowers consumers by providing clear, easily accessible information about where their fish comes from and how it was produced, enabling more informed purchasing decisions and supporting domestic producers. They contend it addresses consumer demand for transparency regarding food sourcing and allows consumers to align purchases with their values.
Opponents contend
Opponents might argue that these new labeling requirements could impose additional compliance costs on seafood retailers and producers, potentially leading to higher prices for consumers or logistical challenges in the supply chain. They might also suggest existing regulations are sufficient and that these new rules are overly prescriptive.
The bill text is very short and straightforward, allowing ample time for a thorough understanding within typical legislative review periods.
Section 2
Enhanced Country of Origin and Method of Production Labeling for Fish
This section amends existing law to require that all farm-raised and wild fish sold as covered commodities must have their country of origin and method of production (farm-raised or wild) clearly displayed. This information must be combined, not separate, and placed conspicuously on the front of consumer packages in a font size no smaller than the description of the fish itself. These requirements take effect one year after the bill's enactment.
Supporters argue
Supporters argue that this provision directly responds to consumer demand for greater transparency in food labeling, allowing individuals to choose products based on origin and production methods, which can align with personal values, dietary preferences, or support for domestic industries. They believe it provides essential information that is currently not consistently or clearly presented.
Critics contend
Critics might contend that the specific requirements, such as combining information and mandating front-of-package placement with a minimum font size, could be overly prescriptive and costly for businesses to implement. These increased operational expenses, they argue, could be passed on to consumers, potentially raising prices without a commensurate benefit.
Tradeoffs
The provision balances consumer desire for detailed product information against the potential for increased regulatory burden and costs for the seafood industry. It aims to improve transparency but may require significant adjustments in packaging design, printing, and supply chain management for businesses.